Market Size of Microgreens Industry
Study Period | 2019-2029 |
Market Size (2024) | USD 245.77 Billion |
Market Size (2029) | USD 335.16 Billion |
CAGR (2024 - 2029) | 6.40 % |
Fastest Growing Market | Asia Pacific |
Largest Market | North America |
Major Players*Disclaimer: Major Players sorted in no particular order |
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Microgreens Market Analysis
The Microgreens Market size is estimated at USD 245.77 billion in 2024, and is expected to reach USD 335.16 billion by 2029, growing at a CAGR of 6.40% during the forecast period (2024-2029).
- Microgreens are small, tender vegetable greens commonly consumed to enhance the color, texture, and flavor of various dishes, including pasta, pizza, omelets, and salads. Their robust aromatic flavor, diverse range of colors, and textures make them popular in culinary applications. The health benefits associated with consuming microgreens include weight management, prevention of chronic medical conditions, immunity boosting, and mental health improvement.
- The market for microgreens is primarily driven by chefs who use them to elevate flavors and enhance the visual appeal of their dishes. Additionally, a niche industry contributing to growth in this segment is cosmetics. Microgreens are processed into oils and ingredients for consumer products like shampoo and skincare items due to their high content of vitamins A and B, along with various micro-elements. This factor makes them desirable components for manufacturers in the personal care product industry, leading to an expected increase in demand for microgreens over time.
- While greens and herbs or microgreens are among the most profitable crops, the limited varieties available for indoor farming might restrict market growth. Although hydroponics farming holds significant potential, its progress and adoption in agriculture have been relatively slow.
- Broccoli, lettuce, arugula, and basil are among the essential microgreens cultivated worldwide using hydroponics and vertical farming techniques. The demand for microgreens is on the rise in developed countries, as they can be cultivated indoors throughout the year. For example, according to the United States Fresh Produce Association, the likelihood of consumers purchasing broccoli microgreens increases with income and age. With a growing population, microgreens offer a nutritious and sustainable means to diversify the food supply, which is expected to drive market growth in the coming years. In 2022, North America held the largest market share, led by the United States, followed by Canada and Mexico.