Market Trends of Global Marine Collagen Industry
This section covers the major market trends shaping the Marine Collagen Market according to our research experts:
Preventive Healthcare Approach is Boosting the Market Growth
Rising preference for supplements for controlling healthcare costs is likely to promote the market growth of marine collagen. The introduction of new delivery forms, scientific evidence to support the claims, along with increased consumer awareness, is expected to fuel the sale of marine collagen-based supplements. A survey of supplement users commissioned by Swiss multinational Lonza and conducted by the Natural Marketing Institute (NMI) found that seven out of ten consumers in Germany, France, and Italy would consider purchasing a joint health product, promoting the market of marine collagen. The increasing consumer awareness about the multiple health benefits associated with collagen including bone, muscle, and joint health, is making it a cost-effective option, resulting in consumers opting for marine-based collagen supplements.
North America is a Major Market for Marine Collagen
The North American giants, United States, and Canada have been promoting fishing for centuries and the fisheries associated with the countries have been providing extreme outputs, enough to make a few of them the largest fisheries in the world. The surplus fish caught from the sea is often utilized in producing collagen and for many other purposes. The local industries are largely benefitted due to the availability of fishes at lesser prices and thus, the collagen industry is flourishing in the region. However, due to the amendment in the fishing guidelines for prevention of over-fishing, marine waste has reduced to an extent.
