Market Size of Latin America Professional Liquid Soap Industry
Study Period | 2019 - 2029 |
Base Year For Estimation | 2023 |
Forecast Data Period | 2024 - 2029 |
Historical Data Period | 2019 - 2022 |
CAGR | 14.07 % |
Market Concentration | Low |
Major Players*Disclaimer: Major Players sorted in no particular order |
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Latin America Professional Liquid Soap Market Analysis
Latin America professional liquid soap market is projected to grow at a CAGR of 14.07% during the forecast period (2020-2025).
- The demand for professional liquid soap is attributed to increasing consumer awareness towards health and hygiene practices and rapid penetration in the market. Consumers are rapidly adopting liquid pouch solutions, owing to their ease and convenience. These products are popular as anti-bacterial soaps, which have a major impact on increasing penetration and adoption among consumers.
- Furthermore, consumers are rapidly moving towards refill pouch solutions as they are less expensive than plastic bottles and can be easily disposed. Additionally, increasing investments into marketing and branding initiatives is likely to boost the liquid hand soap market share.
- Key market players like Colgate are rapidly investing into new products with antimicrobial properties in order to capitalize on emerging trends in the market. Moreover, a rapid shift in demand for soaps with antimicrobial ingredients solutions due to increasing cases of COVID-19 is further expected to boost demand for the liquid soap market.