Market Trends of Latin America Contract Packaging Industry
This section covers the major market trends shaping the Latin America Contract Packaging Market according to our research experts:
Increasing Demand from E-commerce Industry
- With the changing requirements from the consumer processed goods providing businesses, customization, along with speed in the supply chain, creates a challenge for the product offering companies through e-commerce, thereby escalating the requirements from the contract packaging companies for a customized e-commerce packaging solution, as they are built around flexibility, agility, and resourcefulness.
- Consumers are shopping at grocery stores less frequently, which has resulted in changes in shopper missions and baskets. The shift toward e-commerce and digital channels has accelerated, with a significant proportion of consumers either trying home delivery for the first time or using it more frequently during the pandemic, increasing the need for safer packaging and leading manufacturers to outsource packaging to third-party vendors.
- Moreover, e-commerce companies are undergoing partnerships with local package delivery services in the countries like Brazil to cater to growing sales delivery. For instance, in November 2022, Amazon and Azul Cargo partnered to speed up the delivery of air cargo e-commerce packages in North Brazil. Such partnerships will further boost the demand for tertiary packaging solutions.
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Food Industry is Expected to Add Significant Growth
- With the stability, rising demand, and changing preference of food production firms toward contract packagers, and the food companies increasingly focusing on cost optimization and their core business, most of them have been outsourcing their packaging and fulfillment services activities to third-party contract food packagers, owing to the rising demand.
- The growing investment by food manufacturing companies in the region with rising food sales is further augmenting the market growth. For instance, in September 2021, Cargill, a global food corporation, announced the opening of its new, cutting-edge pectin production facility located in Bebedouro, Brazil, to significantly expand the company's ability to meet growing demand.
- Several countries' governments are enforcing strict laws and regulations governing the labeling and packaging of drugs and food products, which is broadening the scope of the contract packaging market. For instance, in September 2022, the government of Argentina announced most comprehensive food policy laws, requiring ultra-processed products with excess levels of sodium, sugar, fats and calories to include black octagonal warnings on the front of the package.
- Moreover, in July 2022, Buhler, Cargill, and Givaudan collaborated with the Food Tech Hub LATAM and Ital Food Technology Institute to build an innovation center called the Tropical Food Innovation Lab in Campinas, Brazil. This new hub is developed for sustainable food and beverage products in Latin America. Startups, companies, investors, universities, and research institutions can access prototyping technologies. This will further add to the expansion of the food industry in Latin America.
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