Market Trends of Laminated Labels Industry
This section covers the major market trends shaping the Laminated Labels Market according to our research experts:
Laminated Labels are being Widely Adopted by the FMCG Industry
- With the latest technologies making their way into the FMCG sector, the industry is supposed to continue its progress in sales. Thus, owing to increasing sales and growing technological developments, smart technologies, including laminated labels, are being extensively embraced by the FMCG vertical. Laminated Labels provide complete information about individual items on store shelves without any mechanical stress, weathering, and chemical influences, ensuring authenticity and supply-chain integrity while creating distinct opportunities for brands to involve with customers.
- Labeling is an essential part of marketing, which influences and deeply influences customer buying behavior. With the expanding pool of brand choices in the FMCG vertical, brand managers and designers are exploring ways to attract customers. The beverage industry is observing an increasing trend of laminated labeling, owing to personalization.
- Manufacturers are continually looking for distinct ways to present their products and formulate new identities for their brand. This demand imposes new labeling technologies to develop and grow continuously. Increasing demand for waterproof labels and labels used on refrigerated and frozen products is predicted to drive the product requirement of laminated labels for food & beverage applications.
- Growing foreign direct investments and affirmative governmental policies were undertaken in China and India are predicted to encourage market growth in the Asia Pacific. Implementations of regulations governing labeling and packaging obligations as per CLP Regulation on the classification, labeling, and packaging of substances and mixtures are projected to encourage the laminated labels market growth in the region.
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Asia-Pacific is Poised to Witness Highest Growth Rate
- The Asia-Pacific region accounts for the most substantial share of the global market during the projected period. Moreover, the presence of emerging economies, such as China and India, is driving the regional laminated labels market. The major applications of laminated labels in China include the cosmetics, food, and pharmaceutical sectors, which have substantial demand, owing to the huge population in the region.
- According to the National Bureau of Statistics, China’s industrial production increased by 6.1% in 2018. The increase is expected to maintain as a result of the expansion in retail sales of industrial products by about 10.4%. These determinants are also serving as a meaningful driver for automation in the country.
- Indian manufacturing and production sector is one of the largest growth sectors, recording a 7.9% y-o-y growth. The Make in India initiative proposes to make India evenly attractive for domestic and foreign actors and give global acknowledgment to the Indian economy. By the end of 2020, the Indian manufacturing division is expected to touch USD 1 trillion.
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