Market Share of Japan Water Enhancer Industry
Kraft Foods (Mio) and Dyla LLC are the market leaders in this segment. Nestlé's Nestea water enhancer and other player brands, like Otsuka Pharmaceutical Co., Ltd are some of the dominant brands, which have received consumer acceptance. These products are being positioned on the front shelves in retail markets and next to the bottled water category to drive sales.
Japan Water Enhancer Market Leaders
Otsuka Pharmaceutical Co., Ltd
Nestle
Dyla LLC
Kraft Foods
*Disclaimer: Major Players sorted in no particular order
