Market Size of India E-Commerce Packaging Industry
| Study Period | 2019 - 2029 |
| Base Year For Estimation | 2023 |
| Forecast Data Period | 2024 - 2029 |
| Historical Data Period | 2019 - 2022 |
| CAGR | 12.97 % |
| Market Concentration | Low |
Major Players
*Disclaimer: Major Players sorted in no particular order |
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India E-Commerce Packaging Market Analysis
The Indian e-commerce packaging market is projected to register a CAGR of 12.97% during the forecast period. E-commerce is one of the largest end users of packaging in the country, exploiting the opportunities in the packaging landscape, driven by a young demographic profile with increasing internet penetration and relatively better economic performance in the past few years.
- This rapid growth in the e-commerce market is principally driven by the consumer electronics, fashion, apparel, and personal care industries. Considerable investments in consumer electronics, personal care, and fashion and apparel are creating scope for the expansion of packaging opportunities.
- The rising omnichannel business model in the country, where one can shop online and offline, has also boosted the e-commerce market. Omnichannel retailers, such as Shoppers Stop Ltd and Infiniti Retail Limited Croma, are experiencing growth in their sales. They also provide faster delivery with lower shipping costs of packaging as they can ensure delivery from their offline stores in the city.
- To boost the participation of foreign players in the e-commerce landscape, the Indian government hiked the limit of foreign direct investment (FDI) in the e-commerce marketplace model up to 100% (in B2B models).
- The expansion of the e-commerce packaging business needs to be improved by a lack of awareness in rural areas, and online platform distrust also affects goods purchases made online. This trend is preventing the e-commerce packaging sector from growing. A weak foundation and a lack of technological expertise hinder the expansion of the e-commerce packaging sector.
- With the COVID-19 outbreak, the Indian e-commerce packaging industry witnessed a significant decline in growth due to the lockdown in the country. This factor restricted the movement of e-commerce goods and disrupted the supply chain in the country.
