Market Trends of India Bath Fittings Industry
This section covers the major market trends shaping the India Bath Fittings Market according to our research experts:
Growing Urbanization is Driving the Market
The growth for the bath fittings market in India has been majorly driven by rising urbanization and improving consumer awareness regarding new bath accessories. A home with at least one bathroom has become a necessity in urban areas, which in turn has led to an increase in demand for bathroom fittings. The primary factors driving the bathroom fittings market include rapid urbanization and improving living standards. As a result, consumers are now becoming more inclined toward premium and high-end household fittings. In addition to this, the increasing urbanization levels, along with the growing construction of smart and luxury housing projects have further augmented the demand for bathroom fittings. Various automated bathroom accessories including, sensor taps, smart showers/mixers, automatic soap dispensers, etc., are gaining popularity, precisely among the urbanized population.
Residential Application Dominates the Market
By application, the market is dominated by the residential segment. With economic growth driving incomes, the purchasing power is expected to increase significantly, across all consumer groups, thus, creating one of the largest consumer groups. The majority of the Indian families had not considered installing stylish bathroom fittings earlier. However, with the increase in disposable incomes, the middle and upper classes are willing to spend more on their lifestyle products, such as bathroom fittings and accessories. People are opting for bigger and better bathrooms as a sure sign of luxurious living. Additionally, increasing the sizes of bathrooms also gives a chance of adorning the space with exquisite fixtures.
