Market Trends of Hospitality Industry in the Netherlands
Tier-II Cities Are Going to Attract More Investors Thus Driving The Industry
Amsterdam achieved the highest average room rate in 2021 at EUR 162 (USD 171), which is an increase of 5.2% compared to 2022. The Amsterdam market also showed growth in the average occupancy rate of 2%. Utrecht has been recording high demand numbers, whereas supply is less, thus making it a great opportunity for investors. And with the restrictive hotel policy in Amsterdam is also making investors focus on other regions of the country. With the recent developments from the past three years, Amsterdam recorded a high number of hotels opening for the same period. With this trend, more focus is going to be given to tier-II cities in the forecast period.
Crowded Amsterdam is Opening Up Opportunities for Other Cities for Development
The growing employment opportunities and population are leading to urbanization, thus making them a good market for hotels. Cities like Amstelveen and Haarlem are registering almost an equal growth rate in population as Amsterdam. They are forecasted to attract more investors as these cities are recording growing percentage growth of job opportunities, which correlates with the increase in population and GDP. The natural attractions in those cities are attracting more visitors.
