Market Share of Hospitality Industry In Spain
The hospitality industry in Spain is characterized by a mix of domestic and international players, resulting in a consolidated market. Many hotels are strategically positioned in locations favored by tourists. The region experiences a robust demand for hotels, slightly outpacing the available supply. Additionally, with supportive government policies, the area presents an appealing investment opportunity.The international brands and their chain penetration rates have reached stabilization as different domestic and European-born brands dominate the market. The opportunities for international chain penetration and growth are limited, yet they hold a scope with brand tie-ups or in collaboration with smaller domestic hotels. Major players in Spain are Marriott International, Meliá Hotels International, Barceló Hotel Group, Eurostars Hotel Company, and NH Hotel Group.
Spain Hospitality Market Leaders
Meliá Hotels International
Barceló Hotel Group
Eurostars Hotel Company
Marriott International
NH Hotel Group
*Disclaimer: Major Players sorted in no particular order
