Market Trends of Hearables Industry
This section covers the major market trends shaping the Hearables Market according to our research experts:
Rise in Demand for Wireless Headphones and Infotainment Devices to Drive the Market Growth
- The evolution of headphones from wired to wireless has affected the market growth significantly. The hearables market has witnessed vast improvements in terms of technology over the past decade. The sales of hearables devices are growing at a high rate, and headphones are a significant contributor to the market.
- Headphones are significant accessories for devices such as laptops, mobiles, digital music systems, vehicle infotainment devices, smart TV, etc. Smart headphones provide many benefits like high-definition sound quality, convenience, multiple user facilities, and freedom from wire maintenance, mobility, and portability. Therefore, the increase in the use of infotainment devices is one factor driving the hearables market growth.
- The emergence of hearable computing would offer various benefits, such as hands-free calling and communication and voice communication in a noisy environment. It will also provide a solution by combining in-ear and external microphone signals, further influencing the hearable market.
- Moreover, the sale of electronic infotainment devices such as smartphones, laptops, vehicles such as infotainment devices and others are growing at a higher rate, and headphones are major accessors for the devices; smart headsets offer multiple benefits such as various user facilities and high-definition sound quality, Thus increase in usage of infotainment devices is one of driving factor of market growth.
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Asia Pacific to Hold the Significant Market Share
- For the duration of the forecast, the Asia Pacific region will hold the most significant market share. The primary growth factors for this market include the rising demand for new technologies from the 18 to 35-year-old demographic in the region's growing nations, including China, India, and Japan.
- Furthermore, the market is witnessing significant demand with the growing technological innovations in the personal use of hearable devices such as true wireless and wireless earphones. The increasing penetration of jack-less mobile phones and the surge in electronic goods' spending are increasing the demand for hearable products such as wireless earphones for these countries.
- The new wireless earbuds are available in a single color variant only called Active Black and have a copper finish, which isn't very common in the market. Boat Airdopes 511V2 has an in-ear design with an elongated stem that sits outside the ear canal. The boat targets a young consumer base with these True Wireless earbuds and has priced them aggressively.
- Moreover, the increase in the number of players launching their products had increased the products' strategic pricing, eventually resulting in the lower cost of the products, increasing the sales of the wireless hearables.
- Further, the outbreak of COVID-19 in the region has aided the demand for hearable devices such as professional headsets and wireless earphones. The need for professional headsets was seen, aided by the increased shift towards remote working.
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