Tissue Paper Market Share

Market Share of Tissue Paper Industry

The tissue paper market is highly fragmented due to high demand, a large number of market players, and numerous new players entering the market to have a stronghold in it by developing high-quality products for various end-user applications. Some of the key players include Kimberly-Clark Corporation, Georgia Pacific LLC (Koch industries), SCA (Svenska Cellulosa Aktiebolaget), Procter & Gamble, Clearwater Paper Corporation, Wausau Paper Corp., and Kruger Products, among others.

• October 2022 - Suzano announced to buy Kimberly-Clark's tissue paper operation in Brazil. With this acquisition, Suzano will be expected to have a 22% market share and gain a large market share in the Southeast region, Brazil's largest consumer of toilet paper.
• June 2022 - Saudi Paper Manufacturing Co. signed an agreement with Italy's Toscotec to supply a raw tissue paper rolls production line for its Dammam 2nd Industrial City factory. The company said the project would increase the production capacity of tissue paper rolls by 60,000 tonnes per annum (TPA) to 190,000 TPA to meet local and export market requirements.

Tissue Paper Market Leaders

1. Kimberly-Clark Corporation

2. Georgia Pacific LLC

3. SCA (Svenska Cellulosa Aktiebolaget)

4. Procter & Gamble

5. Kruger Products

*Disclaimer: Major Players sorted in no particular order