Market Trends of Global Mobile Identification Industry
This section covers the major market trends shaping the Mobile Identification Market according to our research experts:
Multi-Factor Authentication Expected to Witness Significant Market Share
- The expansion of remote and hybrid work has increased the usage of multifactor authentication in the workplace and consumer contexts, prompting organizations to make it mandatory for certain users and accounts.
- MFA is an authentication mechanism that requires a user to give two or more verification factors to access a resource such as an application, an online account, or a VPN. A strong identity and access management (IAM) policy must include multifactor authentication (MFA). MFA needs one or more extra verification criteria in addition to a username and password, which reduces the chances of a successful cyber attack.
- Further, MFA operates by collecting further information for verification (factors). One-time passwords are one of the most typical MFA factors that consumers encounter (OTP). OTPs are four to eight-digit codes sent via email, SMS, or a mobile app. When using OTPs, a fresh code is created on a regular basis or whenever an authentication request is made. The code is created using a seed value supplied to the user when they first register and another component, such as an incremented counter or a time value.
- Despite the added security, consumers and employees have seen the extra step of obtaining a text message or email with a one-time password (OTP) as a burdensome and redundant step in the login process. However, as employees have embraced remote work, some perspectives have evolved throughout the pandemic.
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Asia Pacific Expected to Witness Significant Market Share
- The Asia-Pacific region is home to densely populated countries, such as China and India. The region is well known for being the fastest adopter of technology with increasing internet penetration. Also, as these emerging economies adopt digitalization, the risk of breach of customer data and data channels is increasing, due to which the demand for mobile identification is increasing in the region.
- According to Cisco estimates, the internet user penetration is expected to reach 72% in 2023 compared with 52% in 2018. Also, broad average speeds can reach 157.1 Mbps, fueling the market's growth. Also, the report states that Asia-Pacific will have 3.1 billion total internet users by 2023, which is an increase from 2.7 billion internet users in 2018.
- Further, Asia-Pacific is one of the fastest-growing regions in terms of GDP, which induced expansion of the existing corporates and the addition of new startups. It created the demand for fast, secure, and paperless digital transactions across these growing corporates, which is expected to increase the need for mobile identity verification solutions to prevent data breaches.
- Moreover, due to the pandemic, people and businesses have increasingly resorted to digitalization as the new normal, which has tremendously increased the number of digital transactions in the region. However, these trends offering greater convenience to the users have opened several gateways for security across these platforms to avoid data breaches.
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