Market Trends of dairy desserts Industry
The consumption of dairy desserts is boosted by factors such as growing consumer expenditure on food and beverage, the introduction of new flavors, and increasing impulse purchasing
- Dairy dessert is the second most consumed dairy product globally after milk. The industry accounted for a 14.74% share of the overall dairy product consumption in 2022. The rising demand for innovative flavors and formats, supported by the increasing demand to consume such products worldwide, is driving the demand.
- Frozen desserts in the United States observed a Y-o-Y growth of 2% in 2022. Developed markets like the United States, the United Kingdom, Germany, and Australia, have witnessed rising health concerns among the population. As a result, consumers across the region increasingly prefer ice cream products that are GMO-free, preservative-free, dairy-free, low in calories, and organic and fat-free in nature.
- The ice cream market in Asia is growing, with brands tapping into this trend to cater to indulgence and health preferences. For example, the per capita consumption of ice cream in India grew by 5.90% during 2023-2024. Growing consumer expenditure on food and beverage, the introduction of new flavors, increasing impulse purchasing, and strong demand for healthy ice cream products among consumers are some of the primary factors driving the consumption of ice cream. About 75% of consumers in the region often or even sometimes try new or different varieties while purchasing ice cream products.
- The increased consumer preference for gelato is one of the major factors driving its consumption in European countries. Due to the consumer demand for new and innovative flavors, there has been a rise in the preference for gelato in recent years. Gelato is considered a healthy dessert for a variety of reasons and is highly popular in countries like Italy, Germany, and Spain.
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OTHER KEY INDUSTRY TRENDS COVERED IN THE REPORT
- The growth in milk production can be attributed to factors such as improved weather conditions, increased volume of milk per cow, and changing dietary habits of consumers
