Market Trends of Germany Milk Protein Industry
Increasing Demand for Milk Protein in Food and Beverages Industry
- The food and beverage industry holds a significant market share in milk protein application. Milk's protein concentration makes it a useful ingredient in functional foods intended for weight control or as meal replacements because it can increase feelings of satiety and fullness. Milk proteins have stabilizing and emulsifying qualities that are useful for preventing component separation and achieving smooth textures in a variety of food and beverage formulations. For instance, Fonterra launched SureProteinTM SoftBar 1000, a milk protein that is exceptionally soft with a relatively short chew-to-bar formulation.
- The ingredient was developed to address the high protein, low sugar formulation needs of consumers. The demand for milk proteins in protein-rich processed foods is growing as the majority of food manufacturing companies are moving toward health-snacking options. Also, the increasing awareness about functional foods and dietary supplements, such as milk proteins, along with the rising demand for nutrition-based products in clinical nutrition, infant formulas, and sports, is expected to drive the growth of the market.
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Milk Protein Concentrates holds the Largest Market Share
- Casein and whey are major proteins present in milk. Hence, the high production of milk in the country also drives the milk protein market. To improve the nutritional value of a variety of food products, including yogurt, cheese, ice cream, and bakery goods, milk protein concentrates are used to boost the protein level.
- In addition, meal replacement solutions that use milk protein concentrates provide a convenient and well-balanced source of important nutrients. For instance, Epi Ingredients launched Epiprot 60 UL milk protein concentrate containing 60% native proteins, which is also available in Germany.
- Moreover, milk protein concentrates are a type of protein that is used in infant formulae to imitate the protein structure of human breast milk, which supplies vital nutrients for a baby's growth and development. Furthermore, the growing health consciousness among Germans also drives the market. In order to provide additional health benefits and enhance the texture and mouthfeel of the drink, milk protein concentrates are used in the preparation of protein-enriched beverages, smoothies, and nutritional drinks. Thus, all the above-mentioned factors drive the milk protein market in the country.
