Market Share of Germany Frozen Snack Industry
The German frozen snack market is highly competitive, with the presence of various key players operating in the market. The key players include Dr. August Oetker KG, Südzucker AG, and Nestle SA. These key players are adopting the omnichannel distribution strategy, where they tie-up with various online retailers, i.e., third parties to reach a larger consumer base. Additionally, these companies are increasing their investments in research and development (R&D) to develop products in line with consumer needs, expand their presence, and maintain their positions in the market.
Germany Frozen Snack Market Leaders
Dr. August Oetker KG
Südzucker AG
Nestle SA
Nomad Foods
Frosta Aktiengesellschaft
*Disclaimer: Major Players sorted in no particular order