Market Size of Fruit Snack Industry
| Study Period | 2019 - 2029 |
| Market Size (2024) | USD 16.09 Billion |
| Market Size (2029) | USD 23.52 Billion |
| CAGR (2024 - 2029) | 7.90 % |
| Fastest Growing Market | Middle East and Africa |
| Largest Market | North America |
Major Players
*Disclaimer: Major Players sorted in no particular order |
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Fruit Snacks Market Analysis
The Fruit Snack Market size is estimated at USD 16.09 billion in 2024, and is expected to reach USD 23.52 billion by 2029, growing at a CAGR of 7.90% during the forecast period (2024-2029).
The fruit snack market is growing in many regions due to increasing millennials' demand for convenient food options. Health-conscious consumers are looking for healthy snacking options for their kids as well. Due to urbanization and changing lifestyle patterns, meal replacements with healthy snacks are standard in many countries. Fruit snacks like fruit bars, candies, and chips are famous among kids. Furthermore, fruit snacks are made with minimal processing. Therefore, loss of nutrients does not happen during processing. Over the medium term, demand for plant-based products is expected to drive the market.
Additionally, an increase in online sales of fruit snacks is also expected to drive the market. The online vendors are focusing on improving purchase processes, in terms of security and reliability, primarily due to the growth opportunity for the sales of various healthy snacks, including fruit snacks. The online retail platform successfully established itself as a convenient marketplace, offering a wide range of fruit snack products, from meal replacement to indulgent options. Thus, online and e-commerce stores have primarily focused on increasing their market share in revenue and popularity among consumers. This, in turn, propelled the demand for these products. Market players are launching new products in different countries and regions to expand their portfolios. For instance, in October 2021, TNF fruit bar was founded in the United Arab Emirates. The fruit bars are air-dried to preserve the fruity flavor and texture and are also low in sugar and high in fiber.
