Market Share of Frozen Snacks Industry
The market for frozen snacks is highly fragmented due to the presence of many global and local companies. Some of the key companies in the market include Nomad Foods Limited, Conagra Brands Inc., McCain Foods Limited, Kraft Heinz Co., and Nestle SA. Manufacturers operating in the market are entering into agreements with downstream companies to increase their operational reach. The giant manufacturers have intensified their R&D efforts to develop niche and innovative products based on the end-user industry's requirements. Manufacturers are concentrating on enhancing their product quality to obtain a competitive edge over other players in the market. The major players are also practicing geographical expansion and mergers and acquisitions to pump up their revenues. For instance, in December 2021, Strong Roots, a leading plant-based frozen food company, and McCain Foods, the family-owned world leader in frozen potato specialties and appetizers, announced a strategic partnership, with McCain Foods investing USD 55 million in Strong Roots to take a minority stake in the business.
Frozen Snacks Market Leaders
McCain Foods Limited
Conagra Brands Inc.
Nomad Foods Limited
Kraft Heinz Co
Nestlé S.A.
*Disclaimer: Major Players sorted in no particular order
