Market Trends of france pet food Industry
Cats can stay alone and require less maintenance, driving their adoption in the country
- In France, cats were the major pets adopted by pet parents, accounting for 40.6% of the pet population in 2022. The high adoption of cats is because cats are usually more adaptable to smaller living spaces than dogs and can be kept indoors without feeling cooped up. Additionally, cats are more highly regarded than dogs and are considered symbols of good luck or fortune.
- The higher number of cat parents is anticipated to help in the growth of the market for cat food in the country. The population of cats increased by 6.3% between 2019 and 2021. In 2021, there was a high adoption of cats by pet parents in the country; cat owners accounted for 31% of the population, whereas dog owners accounted for 25%. Furthermore, there was a rise in the pet population during the pandemic, and the cat population increased by 3.3% between 2020 and 2022. People adopted more cats during the pandemic to have a companion at home to avoid loneliness. Cats are quieter than dogs and easier to handle, which was helpful during lockdowns in home settings.
- There is less demand for services such as pet walking and pet boarding in the country than in the United States, as French pet parents usually work close to their homes to have lunch with their pets, including cats, and care for them on their own. The government also treats pets, including cats, as citizens because pet parents must have passports for their cats to travel with them.
- The increase in pet humanization, adaptability to smaller living spaces, and ability to be kept indoors are the factors anticipated to help in the growth of the cat population and the pet food market in the country.
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The increasing usage of premium pet food has been enhancing the expenditure per pet in the country
- France is one of the major pet food markets in the European Union. There is an increasing trend in the overall pet expenditure in the country. The pet food expenditure increased by about 15.3% between 2019 and 2022. This surge in spending can be attributed to the growing trend of pet humanization and an expanding pet population nationwide. For instance, households owning cats increased from 8.5 million in 2016 to 8.9 million in 2020.
- Between 2019 and 2022, pet owners' annual spending on pet food for dogs increased by around 22.4%, while spending on cats increased by about 22.3%, and other pets saw an increase of about 9.0%. Sales of dog pet food recorded a CAGR of 1.5% from 2016 to 2020, while cat food sales recorded a CAGR of 2.5%. These findings may suggest an increasing trend in overall pet expenditure within the country.
- Pet owners in France are increasingly focused on the health and wellness of their pets. This has led to a rise in demand for natural and target-specific nutrition pet food products. This trend increased demand for premium pet brands such as "Royal Canine," which recorded increased retail sales from 188.5 million in 2016 to 305.6 million in 2022, registering a CAGR of 4.9%.
- The political conflict between Russia and Ukraine in 2022 has affected pet food prices in France. This conflict impacted the procurement of raw materials and subsequently affected pet expenditure in the country. However, the increasing preference for high-quality and premium pet food and the growing awareness of its benefits are anticipated to sustain the growth of pet expenditure during the forecast period.
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OTHER KEY INDUSTRY TRENDS COVERED IN THE REPORT
- The desire for companionship and a dog-friendly environment is driving the adoption of dogs in the country
- Convenience and improvement of overall mood are increasing the adoption of other pets in the country
