Market Trends of France Home Appliances Industry
This section covers the major market trends shaping the France Home Appliances Market according to our research experts:
Rising Homes in France is Driving the Market
The residential housing sector in France is anticipated to increase demand for large home appliances nationwide, boosting the market's potential for long-term growth. In 2021, sales of existing homes in the Paris region jumped 12% in one year despite a somewhat sluggish fourth quarter. With prices falling slightly in Paris and rising more moderately in the inner and outer suburbs, the Ile-de-France real estate market could return to more moderate rates in 2022.
Demand for built-in kitchen appliances has increased significantly owing to the increase in residential buildings, bringing manufacturing numbers to a respectable level. The housing market's situation dramatically influences the manufacturing of built-in kitchen equipment.
Growing E-commerce Sales of Home Appliances in France
The e-commerce segment is expected to witness rapid growth during the forecast period owing to the high penetration of the internet and smartphone, along with technological advancements, change in shopping behavior due to digitalization, availability of a wide range of products, and wide range of discounts and offers on online shopping sites. In addition, improvements in after-sales services have provided an impetus to the home appliances market growth. Manufacturers are working with several other companies to ensure timely delivery and installation after the online sales of the product.
