Market Share of Fabric Softeners and Conditioners Industry
The global fabric softeners and conditioners market is fragmented with major regional and international players, thereby making the market competitive. Players such as Unilever, Procter & Gamble, and Henkel compete fiercely with local and regional players. Private labels are also prevalent in the market, not only in advanced markets such as North America and Europe, but also in emerging markets such as Asia-Pacific.
Fabric Softeners and Conditioners Market Leaders
Unilever Plc.
Procter & Gamble Company
Reckitt Benckiser Group plc.
Henkel AG & Co. KGaA
SC Johnson & Son, Inc.
*Disclaimer: Major Players sorted in no particular order