Market Trends of Europe Plastic Bottles and Containers Industry
This section covers the major market trends shaping the Europe Plastic Bottles & Containers Market according to our research experts:
Beverages to Hold Significant Market Share
- Europe is considered one of the largest consumers of bottled water, owing to an increased demand for plastic bottle containers. According to the British Soft Drink Association annual report 2021, the consumption of bottled water in the United Kingdom accounted for 2,542 million liters in 2020.
- According to the Bottled Water Organization, the region prefers plastic packaging for water over glass packaging. Countries like Germany and the United Kingdom have a stronger presence in the industry. They prefer PET bottles and consider them the most dynamic solution for bulk water packaging.
- The European region has seen steady demand for carbonated soft drinks. PET bottles provide an advantage over other packaging materials as they are available in larger sizes from 200 ml to 3 little, making them versatile.
- The demand for healthier food alternatives, like fresh milk, is also increasing because this type of milk is considered more nutritious and more beneficial than shelf-stable milk. According to the OECD data, the estimated consumption volume of fresh dairy products in the EU-28 would increase to about 37 million tons by 2028.
- Beverages, like sports drinks, energy drinks, and ready-to-drink beverages, like coffee and tea, are being studied under this segment. With the increasing health consciousness, people are more inclined to drink sports and energy supplements.
- Moreover, the fast-paced life encourages the region's working class to opt for packaged drinks they can avail of on the move. Many ready-to-drink beverage manufacturers are shifting to recycled plastic bottles in the European region. For instance, in October 2020, PepsiCo Europe, which produces 7Up Free, Pepsi MAX, Tropicana, and other ready-to-drink beverages, announced to distribute its products in 100% recycled plastic by the end of 2022.
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United Kingdom to Witness Significant Growth
- Plastic bottles and containers are widely used across industries in the United Kingdom for varied purposes. One of the primary adopters of plastic bottles and containers is the food and beverage industry, owing to the beverage companies' increasing use of recyclable plastics.
- The increasing proliferation of PET bottles, due to ease of use, less cost, and low material weight in different end-user applications, such as food and beverage, cosmetics, and pharmaceuticals, is driving the market for plastic bottles in the country. According to British Plastics Federation, 70% of soft drinks are packaged in PET plastic bottles.
- 7.7 billion of the 13 billion plastic bottles used each year are plastic water bottles. According to the #OneLess Campaign, water use in plastic bottles increased in the last 15 years. Every year, the average person in the United Kingdom consumes 150 plastic water bottles. In London, each person uses 175 plastic water bottles every year.
- Plastic bottle producers in the United Kingdom are working to reduce the amount of plastic used in their goods. According to a Greenpeace analysis of the world's top six soft drink firms, which looked at industry plastic production rates and recycled PET utilization, the companies polled concentrated their efforts on lightweight or making PET bottles thinner to minimize costs, plastic use, and carbon emissions, or developing bioplastics that use materials other than oil as a supply material.
- The country is witnessing significant recycling rates in plastic bottles, and multiple strategies are being advanced to address the issue of a circular economy, including substituting for alternative materials, investments toward the development of bio-based plastics, designing packaging to make them easier to process in recycling, and improving the recycling and processing of plastic waste.
- The government is focusing on the recycling of single-use plastic bottles in the country by incorporating various schemes, such as refilling a reusable plastic bottle from the consumer side, using biodegradable or recycled PET bottles for the manufacturing of plastic bottles, innovating eco-friendly designs, and setting up a different council to recycle plastic bottles generated by various end users.
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