Europe Package Testing Market Size

Europe Package Testing Market Analysis

The Europe Package Testing Market size is estimated at USD 7.13 billion in 2024, and is expected to reach USD 10.88 billion by 2029, growing at a CAGR of 8.83% during the forecast period (2024-2029).

With the outbreak of COVID-19, packaging companies providing their solutions to the e-commerce sector are expected to witness more substantial growth in the European region as buying habits are evolving into longer-term behavior change.

Moreover, the pharmaceutical sector in the European region witnessed significant demand, due to which many packaging companies engaged in the pharmaceutical industry were deemed essential and were functioning despite the outbreak of COVID-19. For instance, in March 2020, Beatson Clark, a manufacturer of pharmaceutical containers in the UK, announced that its production and warehouse facilities were fully operational in order to maintain the supply of bottles and jars for the pharmaceutical sectors. This, in turn, is expected to increase the usage of package testing for such packaging products in the pharmaceutical industry.

• Packaging plays an integral part in protecting products. In Europe, goods can be moved with ease as a result of its open borders. The products are transported by road, sea, and air, due to which they are subject to several external parameters that could damage their overall quality. As a result, several companies tend to test their packaging before using them on their products. 
• Over the past few decades, there has been a significant change in edible product packaging, with a higher focus on enhancing the shelf life and reducing costs associated with damaged goods. Also, there is a growth in the demand for perfumery, cosmetics, and pharmacy products in the region. These factors have increased the emphasis on proper testing of packaging materials. According to the Office for National Statistics UK, the index number for the sales for cosmetic and toilet articles was 1,513.2 in 2018 and 1,261.9 till September 2019.
• Advanced packaging methods, such as intelligent packaging, active, smart packaging, and modified atmosphere packaging, are replacing traditional methods. This phenomenon has driven the need for effectively testing the packaged goods. The rising awareness about eco-friendly packaging, such as paper-based packaging solutions, has further driven the demand for package testing to ensure that the package's integrity is not compromised.
• Recycling is a primary concern for packaging companies, as they strive to reduce their carbon footprint and help the environment by reducing emissions. Such packages need more rigorous tests, as product integrity cannot be compromised even when packed in recycled materials. According to the European Environment Agency, in 2016, 67% of the packaging waste generated in the EU-28 and Iceland, Liechtenstein, and Norway was recycled.