Market Share of Europe Nut-Based Spreads Industry
The market for nut-based spreads in Europe is extremely competitive due to the existence of numerous national and international competitors who offer a wide variety of nut-based spreads and innovate new products by adding different ingredients such as honey, and chocolate, among others. The market is dominated by leading players such as SHS Group, The Hershey Company, Unilever PLC, Pip & Nut LTD., and The Hain Celestial Group, Inc., among others. Apart from product innovation, key brands are focusing on strategic partnerships and strengthening their hold over online and offline distribution channels to sell their products through various supermarkets, and online grocery stores. For instance, in March 2022, Pip & Nut collaborated with Crosstown to launch its Limited Edition peanut butter spread, namely, Cinnamon Scroll Almond Butter.
Europe Nut-Based Spreads Market Leaders
The Hershey Company
Unilever PLC
SHS Group
PIP & NUT LTD.
The Hain Celestial Group, Inc.
*Disclaimer: Major Players sorted in no particular order
