Market Share of Europe Mild Hybrid Vehicles Industry
The European mild hybrid vehicles market is highly consolidated and competitive. The market is characterized by the presence of considerably large players that have long-dominated the market. Some of the major players dominating the European market are Volkswagen AG, Toyota Motors, BMW Group, Nissan Motor Corp., Audi AG, BMW Group, and Mercedes-Benz, among others.
Key players are launching new products to secure their market position and stay ahead of the market curve. These players also engage in joint ventures, mergers and acquisitions, new product launches, and product development to expand their brand portfolios and cement their market positions. For instance,
- In September 2022, Mazda Motor Europe announced the launch of their full-size SUV CX60 in Europe. It will be equipped with mild hybrid technology, among other variants such as gasoline, diesel, and hybrid.
Europe Mild Hybrid Vehicles Market Leaders
Volkswagen AG
Audi AG
BMW Group
Nissan Motors Co.
Toyota Motors
*Disclaimer: Major Players sorted in no particular order