Market Size of Europe Dietary Supplement Packaging Industry
| Study Period | 2019 - 2029 |
| Base Year For Estimation | 2023 |
| Forecast Data Period | 2024 - 2029 |
| Historical Data Period | 2019 - 2022 |
| CAGR | 6.70 % |
| Market Concentration | Medium |
Major Players
*Disclaimer: Major Players sorted in no particular order |
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Europe Dietary Supplement Packaging Market Analysis
The European dietary supplement packaging market is expected to reach a CAGR of 6.7% during the forecast period (2022- 2027). In the EU, dietary supplements are subject to the same regulations as foods, and standardized legislation governs the vitamins, minerals, and substances used as their sources, which are used to create dietary supplements. The packaging market is expanding due to rising vitamin and mineral deficiencies and rising supplement consumption due to increased health and fitness awareness.
- The main drivers of the packaging industry's adoption of lightweight packaging and the growth of demand are the changing consumer lifestyle, preference for travel-friendly packaging, and cost-saving measures.
- People are being urged to adopt a healthier lifestyle, including nutrient-rich foods, use nutritional supplements, and boost their immunity due to the high prevalence of diseases like diabetes, cardiovascular disease, and other chronic diseases. COVID-19 has caused a sudden increase in this dietary supplement packaging demand. Compared to previous years, the sales reached exponentially high levels, which was a major market driver.
- Also, to establish their brand identity and increase spending on innovative packaging solutions for a significant market share, companies that sell dietary supplements are increasingly adopting newer packaging technologies. For instance, in February 2022, Britvic collaborated with Xampla. The company that developed pea protein packaging, on an innovation aimed at using microscopic capsules to protect vitamins in fortified drinks in clear plastic bottles.
- However, the major drawbacks are the lower shelf life of active ingredients and the higher manufacturing cost is projected to restrain the growth of the capsule formulation segment.
- The recent COVID-19 outbreak has resulted in decreased manufacturing at many sites worldwide and disruptions to the supply chain for the packaging industry. In addition, the packaging market can anticipate expansion due to the rising demand for medical and healthcare supplies.
