Market Trends of Europe Canned Food Packaging Industry
This section covers the major market trends shaping the Europe Canned Food Packaging Market according to our research experts:
Aluminum to Hold Significant Market Share
- Aluminum is lightweight, which lowers the cost of transportation. It also has a high barrier effect and is impenetrable to air, light, and microorganisms. As a thermal conductor, this substance swiftly and evenly disperses heat.
- Additionally, its flexible nature provides packaging manufacturers with an endless range of moldable shapes. As a result of its assortment of benefits, the demand is expected to remain high in the European food packaging market. For instance, according to the World Bureau of Metal Statistics, consumption of refined aluminum has increased to 7.05 thousand metric tons in Europe in 2021.
- Considering the benefits of Aluminum cans, the vendors are undertaking several research initiatives to develop innovative packaging solutions that can have minimal impact on the environment as the demand for sustainable packaging has been growing significantly across the European countries.
- Furthermore, many companies are switching from plastic to aluminum cans because the latter has more advantageous qualities than the former. For instance, Golden Grail Technology declared the debut of Cause Water's updated website in June 2022. The website's primary goal is education. It offers visitors explicit instructions on why aluminum is preferable to plastic, along with shared resources that encourage further learning.
- Additionally, the recyclable nature of aluminum cans s further strengthening its position in the canned food packaging market. Initiatives are being taken by vendors in collaboration with independent organizations to promote recycling of aluminum cans. For instance, in March 2021, Metal Packaging Europe and European Aluminium jointly unveiled a roadmap for reaching 100% recycling of aluminum beverage cans by 2030. The Roadmap reflects the belief of cansheet producers, beverage can makers, and recyclers of old aluminum cans that the full potential of the aluminum beverage can as a pioneer in a completely circular economy can be achieved in coming years.
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Italy to Hold a Major Market Share
- Italy is among the biggest exporter in the European region. The top canned export from Italy is tomatoes and cereals. Most canning activities in Italy occur in and around Naples (in south-central Italy), with a small portion coming from Bologna and its surroundings in the country's north. Most tomatoes are grown in the Foggia region and other regions of the province of Apulia, located around 200 kilometers from Naples. Tomatoes are also produced in considerable quantities in the Tuscan region.
- Canned vegetables also hold a significant part of the total food exports from Italy. For instance, according to the data provided by ANICAV (National Industrial Association of Vegetable Food Preserves of Italy), about 334 thousand tons of vegetable preserves and legumes were exported in the first half of 2021.
- Several suppliers of food packaging cans in the Italian market offer a comprehensive portfolio of products to fulfill the packaging requirements of various food types. For instance, La Doria is among the leading Italian corporation in the canned food sector, particularly for tomato-based products, canned vegetables, pasta sauce, fruit juices, and beverages. Its major clients include Tesco, Woolworths, Sainsbury's, Whole Foods, Sam's Club, Waitrose, Morrison, Asda, Lidl and Ica.
- Vendors operating in the market are increasingly focusing on innovation in can packaging to make them more effective and highly customized to individual product packaging requirements. For instance, to ensure leak-proof containers, protect products from contaminants, and preserve product quality throughout a long shelf-life, Tecnocap, an Italian-based global metal packaging manufacturer, selected BASF's non-phthalate plasticizer Hexamoll DINCH BMB for sealing gaskets inside its metal closures in September 2021. Such developments are expected to have a notable impact on the studied market.
- Furthermore, the market for canned fish products is anticipated to expand alongside that for tomatoes due to the strong demand for exotic fish and fish products driven by European consumers' way of life. The market thrives in Italy, where there is a large-scale manufacturing of canned fish products and a high import-driven demand.
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