Market Size of Europe Baby Food Industry
| Study Period | 2019 - 2029 |
| Base Year For Estimation | 2023 |
| Forecast Data Period | 2024 - 2029 |
| Historical Data Period | 2019 - 2022 |
| CAGR | 5.20 % |
| Market Concentration | Low |
Major Players
*Disclaimer: Major Players sorted in no particular order |
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Europen Baby Food Market Analysis
The Europe baby food market is expected to register a CAGR of 5.2% during the forecasted period.
- The demand for convenience, variety, and more nutritional baby food is a factor driving the increasing consumption of baby food. The growth of the middle class and the rising working female population are also factors boosting the market. Consumers are more conscious about the baby's health, which increases demand for natural, vegan, and organic baby food. In response to the growing demand for organic and vegan baby foods, manufacturers are developing new products to expand their market share.
- For instance, in June 2021, Heinz announced the launch of a plant-based baby food line in the United Kingdom that is 100% natural. The Heinz for baby pulses line has three options: saucy pasta stars with beans & carrots, potato bake with green beans & sweet garden peas, and risotto with chickpeas & pumpkin. None of the three options contain added sugar or salt.
- Furthermore, safety measures in terms of baby food packaging are a significant concern among young mothers. Eco-friendly packaging is gaining traction, supporting various major companies to discriminate the products in the market. Moreover, the trend of baby food in ready meals is expected to witness a strong penetration rate over the years.
- The European baby food market is highly regulated, which makes baby food the safest to consume. Stringent and changing regulations have also caused distortions in the market Germany, Russia, and the United Kingdom hold a significant share of the European baby food market.
