Market Trends of Electric Lawn Mowers Industry
This section covers the major market trends shaping the Electric Lawn Mowers Market according to our research experts:
Rising Technological Innovations in the Industry
- Electric ride-on electric mowers are gaining popularity among end-users due to their declining costs and the introduction of low-cost models by vendors such as Ryobi. Technological developments in artificial intelligence have paved the way for more powerful equipment design. The growing reliance on commercial-sector automation to reduce running costs has guided the development of the electric lawn mower segment. With the size of the gardens comes the choice of the most appropriate lawnmowers.
- Small gardens need mowers, which can be either electric corded or hand push, whereas medium to larger gardens considers petrol-fueled cordless or battery-operated mowers.
- Various market participants are introducing new and updated technologies to lawnmowers with additional features such as increased blade size, the requirement for less storage room, and variable speed technologies.
- For instance, in January 2021, DEWALT unveiled its latest 2x20V MAX Self-Propelled Mower (DCMWSP244U2) and Push Mower (DCMWP233U2) that each feature a high-efficiency brushless direct drive motor and are powered by two Dewalt 20V MAX 10.0 Ah batteries for high-voltage cutting capacity.
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North America Dominates the Global Market
- North America is the world's largest market for electric lawn mower utilization. The market demand in the region is led by the United States, followed by Canada. Demand in these countries is expected to be driven by technological advances, higher replacements in reference to digitization, advance, the automated, and the economic feasibility of machinery.
- With the increasing concerns of environmental pollution and about 80% of the population staying in urban areas, the people in the region are focusing on a green backyard for better quality air and recreational activities. This indicates an increase in the popularity of landscaping in the region, which is, in turn, driving the use of electric lawnmowers for gardening.
- The increasing trend of urban gardening and landscaping in residential and commercial projects in developed countries in the region, coupled with the launching of innovative lawn movers by the players in the market, is propelling the market growth in the region during the forecast period.
- Moreover, busy lifestyles due to globalization and longer working hours tend to affect leisure time and household work. This has encouraged people to find alternative ways to spare more leisure time by reducing or eliminating the time required for lawnmowing, which boosts the demand in the region. Due to transmission power in the drive wheels, the easy-to-use controls and easy-to-move characteristics of self-propelled walk-behind electric lawn mowers promote the segment's growth.
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