Market Size of Electric Kettle Industry
| Study Period | 2020 - 2029 |
| Base Year For Estimation | 2023 |
| CAGR | 5.00 % |
| Fastest Growing Market | Asia Pacific |
| Largest Market | Europe |
| Market Concentration | Medium |
Major Players
*Disclaimer: Major Players sorted in no particular order |
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Electric Kettle Market Analysis
The electric kettle market is projected to grow at a positive CAGR during the forecast period.
Some of the major factors driving the global kettle market include Rising popularity of electric kettles, growth in the kitchen appliances industry, rising working population, and changing consumer preferences towards energy-saving technologies. Moreover, growth in the trend for virtual kitchens along with safety benefits and comfort to the users and the rise in fuel prices for conventional gas kettles are the key major factors that are expected to drive the electric kettle market.
The market is also witnessing the rising popularity of new product variants of electric kettles such as variable temperature-controlled kettles, that are equipped with multiple temperature settings which allow in setting the desired temperature for boiling beverages. Additionally, the increased usage of kettles for multiple applications is also gaining popularity.
Stainless steel and transparent plastic electric kettles are being preferred by consumers due to their aesthetic appeal, durability, and being energy efficiency. Stainless steel kettles are especially being preferred in the US and European markets. Transparent electric kettles are also witnessing increased demand as they allow users to monitor the boiling or cooking process and are equipped with special features such as auto-shutoff, concealed heating, and their unique and attractive designs.
The introduction of smart electric kettles is also becoming a trend among consumers as they are user-friendly, smart and convenient. The advancement in technological features such as Wifi and Bluetooth are some of the primary factors boosting the usage of smart electric kettles as these technologies make it easier for users to control these kettles through electronic devices such as laptops and smartphones.
