Market Trends of DIY Home Improvement Industry
DIY Shops are Preferable Distribution Channels for the Industry
As most DIY resources are online, in-store displays significantly influence how DIY consumers learn to manage DIYs. These strategies have increased sales for big-box retailers and are just as useful for small and local home improvement businesses. Most often, small companies excel over big box stores regarding customer service and store-consumer relationships. About 82% of DIYers are likely to explore products in the store, even if the final purchase is made online. Millennial DIYers are more likely to seek the product and purchase quality products in-store, especially for products like paint.
Rise in DIY Market in North America
Throughout the forecast period, North America is expected to hold the largest revenue share of the global market, owing to growing urbanization and rising consumer disposable income. Other factors projected to fuel market revenue growth in the region include rising participation in home decor initiatives and an increased interest in enhancing the visual appeal of homes. The increased popularity and adoption of ready-to-assemble (RTA) furniture in the United States are driving the market. The popularity of innovatively designed RTA furniture is growing in the United States. Customization is becoming more popular. Thus, leading vendors are producing custom-designed RTA furniture for bespoke interiors, which has helped them attract more DIY consumers, increasing revenue. Growing investments by home improvement enterprises in creating new home improvement techniques is another factor projected to fuel market revenue growth.
