Market Trends of Czech Republic Container Glass Industry
This section covers the major market trends shaping the Czech Republic Container Glass Market according to our research experts:
Growing Consumption of Alcoholic Bavarage
- Drinking beer is part of Czech tradition and is widely accepted among men and women of all ages. Czech women consume more alcohol per capita than women in the top 10 countries struggling with alcoholism. Packaging requirement from the alcoholic beverages market is driving the demand for glass bottle packaging. The national survey of tobacco use and alcohol consumption in the Czech Republic shows that one-fifth of the inhabitants drank every day or every other day and the number of Czech frequent drinkers rose by 2.4% last year.
- According to the OECD, with an average annual consumption of 11.6 liters of pure alcohol per capita, Czechs are the fourth-heaviest drinkers in the world, just released its health statistics.
- Roughly 54% of all alcohol consumed in the Czech Republic is beer. People drink an average of 13 liters of alcohol per year in the Czech Republic, and 2.6% of the population struggles with alcohol dependency.
- According to the data published in 2021 by Czech Statistical Office, an average Czech consumes 292 beers per year, equivalent to just under CZK 8,800, as well as 100 glasses of wine and 175 shots of hard alcohol. Meanwhile, researchers from the Biological Center of the Academy of Sciences in České Budějovice are developing new types of beer that fight harmful bacteria and cancer.
- In the Czech Republic, the low cost and easy accessibility of alcohol have increased the use of alcohol among the populace, which helps the glass container market to grow. An average Czech household spends nearly CZK 8,800 per year on beer alone. However, this works out as more of a liability than an economic boon, as the country spends over CZK 56 billion treating health problems related to alcohol consumption, such as liver cancer, mental disorders, or high blood pressure.
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Growing Cosmetic Industry in Czech Republic
- The demand for glass containers is increasing because the Czech beauty and personal care market are mature, with several well-established international brands in the country. The market has experienced stable growth over the last decade and is expected to continue to grow. Online sales and an increased focus on quality branded products have boosted sales of more luxurious products.
- Further, the Czech women's well-tended hands and nails have become necessary. With innovations in the nail care industry and the influence of other Western trends, Czech women are starting to use a wider range of products to support further growth in the nail care sector. An estimated 45%b of Czech women use nail polish. The percentage of women using nail art is still relatively low.
- Rising internet penetration and target marketing by companies to reach a wider audience has fueled segment growth. In addition, heavy discounts & offers provided by online platforms will boost the sale of beauty and personal care items through this segment.
- Sales of skin care products have been relatively stable due to the rise of new products (including for men). The skin care sector has also benefitted from an increasing number of image-conscious women and adolescent girls using makeup at a younger age. The majority of women use colored cosmetics. Recently, there has been a growing trend towards more natural-looking makeup.
- Additionally, the market for sun care products is growing with a greater awareness of the effects of prolonged sun exposure. Due to the climate, sun tanning products do well, and tanned skin remains a beauty trend. Anti-aging products are expected to maintain their popularity. On average, a Czech woman uses nine cosmetic items daily and spends USD 80 monthly on cosmetics. However, this amount also includes hairdresser or cosmetic salon costs. Beiersdorf leads in Czech skin care sales with almost 20% of the market, followed by L'Oreal.
- The increasing footprints in the Czech market, for example, Several new skincare and color cosmetics brands have entered this market in the past five years. These include Bobby Brown, MAC, Aesop, Sisley, and Kiehl's. The entrance of major players in the Czech will also increase the demand for glass containers.
- The growing online sales channel and improving purchasing of the goods through retail website is helping cosmetic grow in all areas; with the increasing sales channel, the demand for the products also increase, which increase the need for packaging in the cosmetic industry with the development of products to meet the consumer demand.
