Market Trends of Cognitive Security Industry
This section covers the major market trends shaping the Cognitive Security Market according to our research experts:
Cognitive Threat Analytics to Grow at a Significant Rate
- Cognitive Threat Analytics relies on advanced statistical modeling and machine learning to independently identify new threats, learn from what it sees, and adapt over time. Owing to the enhanced improvements in the It security capabilities such solutions are emerging as most sought out solutions and drive the demand.
- This cloud-based solution reduces time to discovery of threats operating inside the network. It addresses gaps in perimeter-based defenses by identifying the symptoms of a malware infection or data breach using behavioral analysis and anomaly detection. With the increased pressure on the businesses to secure confidential and strategic business data, the market is expected to experience improved adoption over the forecast period.
- Moreover, it helps to improve network visibility, security, and incident response across the entire network. It correlates local traffic models with global threat behaviors to give a rich threat context around network traffic. Also, it applies machine learning and statistical modeling for encrypted traffic analytics to enhance NetFlow analysis.
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North America to Hold the Largest Market Share
- High adoption of the advanced technologies, such as IoT, big data analytics, along with cloud computing is fueling the growing demand of the data security across the various end-user segment and is expected to drive the growth of the cognitive security market across the North America region during the forecast period.
- Moreover, the North America region is beholding the growing incidence of various cyber-crimes such as identity theft, phishing, along with malicious attacks that have been growing remarkably in the recent past. Major industries such as BFSI, manufacturing, retail, healthcare among others are highly susceptible to these threats.
- Organizations across the region are beginning to integrate cognitive security tools in their businesses, for instance, IBM Security is putting out products to help IT leaders equip their cognitive security operations centers (SOCs). Watson for Cyber Security is powering products such as IBM QRadar Advisor with Watson beginning to see evidence of the transformative power of this emerging technology.
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