Market Share of China Hair Care Industry
The China haircare market is competitive and fragmented, owing to the presence of many regional and domestic players. Emphasis is given to mergers, expansions, acquisitions, partnerships, and new product developments as strategic approaches adopted by the leading companies to boost their brand presence among consumers. Key players dominating the market include L'Oréal, Procter & Gamble, Unilever, Beiersdorf AG, and Kao USA Inc. (Oribe Hair Care LLC).
China Hair Care Market Leaders
L'Oreal
Procter & Gamble
Unilever
Beiersdorf AG
Kao USA Inc. (Oribe Hair Care, LLC)
*Disclaimer: Major Players sorted in no particular order
