Market Share of Bread Industry
The global bread market is highly fragmented, with a large number of domestic and multinational players competing for market share. Companies are focusing on new product launches, with healthier ingredients/organic claims as their key marketing strategy. Increased private-label brands are posing tough competition to the existing players. Some of the major players in the bread market are Dan Cake, Barilla Group, Grupo Bimbo, SAB de CV, Associated British Foods PLC, Almarai, Campbell's Soup Company, and Premier Foods Group Limited.
Bread Market Leaders
Dan Cake
Barilla Group
Grupo Bimbo
Associated British Foods PLC
Almarai
*Disclaimer: Major Players sorted in no particular order