Market Size of Global Botanical Supplements Industry
Study Period | 2019 - 2029 |
Base Year For Estimation | 2023 |
CAGR | 7.30 % |
Fastest Growing Market | Asia Pacific |
Largest Market | Europe |
Market Concentration | Low |
Major Players*Disclaimer: Major Players sorted in no particular order |
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Botanical Supplements Market Analysis
The global botanical supplements market is projected to grow with a CAGR of 7.3% during the forecast period (2020 - 2025).
- The rise in general acceptance of herbal formulations among consumers under different demographics is expected to shape the future growth of supplements in the favor of botanicals. The awareness about the perceived health benefits of herbal supplements is very well established among millennials across both devloping as well as developed economies. The category is the target population segment for key herbal/botanical supplement companies.
- However, the lack of stringent norms and regulations pertaining to the safety and efficacy of botanical health supplement products is a factor expected to restrain the growth of the market globally. Owing to less emphasis on labeling and safety of these products, incidences of false health claims by manufacturers in order to market their products has increased significantly. For instance in In December 2016, Patanjali Ayurved (an India-based herbal supplement manufacturer) was fined USD 18,000 for misleading product advertisements.