Bangladesh Energy Drinks Market Size

Bangladesh Energy Drink Market Analysis

The Bangladesh Energy Drinks Market size is estimated at USD 128.5 million in 2024, and is expected to reach USD 185.40 million by 2029, growing at a CAGR of 7.61% during the forecast period (2024-2029).

Due to the hectic lifestyle of the working population, there is an increase in the demand for ready-to-drink beverages, including energy drinks, across the country. Energy drinks contain added vitamins, minerals, and herbal extracts, which provide additional nutritional benefits and support overall health and well-being. Energy drinks are widely available in convenience stores, supermarkets, and small local shops across Bangladesh. Their easy accessibility contributes significantly to their increased consumption. The presence of online retailers is growing, further escalating the demand for energy drinks across the country. In addition, increasing participation in various physical activities, such as athletics, bodybuilding, weightlifting, cycling, and swimming, drives the market for energy drinks in the country. The increasing health awareness and the growing prevalence of diseases, such as diabetes and obesity, have increased the demand for low-sugar, low-calorie energy drinks. The key players focus on product launches to gain a competitive advantage in the market. For instance, in March 2022, Osotspa Public Company Limited released a newly formulated M-150 energy drink containing a double dose of Vitamin B12 to enhance energy and focus levels.