Bahrain E-commerce Market Size (2024 - 2029)

The market size of the e-commerce industry in Bahrain is experiencing significant growth with an increasing number of businesses entering the digital marketplace. This expansion is being driven by factors such as widespread internet access, a rise in tech-savvy youth, and the popularity of social media platforms for advertising and retail. The introduction of digital initiatives like e-Cheques by the Central Bank is also contributing to the market growth. Furthermore, brand acquisitions are becoming common to meet the growing e-commerce demand. The government's response to the pandemic, including the introduction of online shopping and virtual marketplaces, has also supported the growth of the e-commerce market size.

Market Size of Bahrain E-commerce Industry

Bahrain E Commerce Market Size
Study Period 2019 - 2029
Base Year For Estimation 2023
Forecast Data Period 2024 - 2029
Historical Data Period 2019 - 2022
CAGR 14.48 %
Market Concentration Low

Major Players

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*Disclaimer: Major Players sorted in no particular order

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Bahrain E-commerce Market Analysis

The Bahrain e-commerce market is expected to register a CAGR of above 14.48% during the forecast period, 2022-2027. The e-commerce industry is growing exponentially as more e-commerce businesses step into the country. The digital economy is significantly developing with access to the internet made available across the globe. Various e-commerce market vendors are expanding their business in the Bahrain Market to meet the growing demand for online retailing.

  • E-commerce (electronic commerce) purchases and sells products and services over an electronic network, typically the internet. Business-to-business (B2B), business-to-consumer (B2C), consumer-to-consumer, and consumer-to-business transactions are all possible. E-commerce is witnessing rapid growth in the Bahrain market. The factors like internet penetration, rise in the tech-savvy youth population, and other factors are driving Bahrain's e-commerce market.
  • Widespread smartphone and tablet usage have made social media applications such as WhatsApp, YouTube, Facebook, and Instagram popular platforms for advertising, retail, delivery, and other commercial services.
  • Similarly, In October 2021, The Central Bank of Bahrain (CBB) introduced electronic cheques (e-Cheques). This initiative was taken to promote the ongoing efforts toward digital transformation. Furthermore, The CBB directed the BENEFIT Company (BENEFIT) to implement the Bahrain Electronic Cheque System (BECS), leveraging the latest technology, to provide e-Cheque services.
  • Moreover, brand acquisitions are taking place in the country to meet the growing demand for e-commerce. For instance, In February 2022, MySize, the provider of AI-driven measurement solutions, announced the acquisition of Orgad, an omnichannel e-commerce platform. The acquisition will help MySize accelerate its revenue growth and reduction costs for its business clients.
  • Due to the covid - 19 regulations and the shutdown of various industries, the Bahrain government took some measures for customer engagement by introducing online shopping and a virtual marketplace to support the growth and development of owner-operated micro-businesses engaged in online sales activities, such as trading, merchandising, and retail. For instance, In 2021, the Ministry of Industry, Commerce, and Tourism (MoICT) has permitted 100% foreign ownership of businesses that provide online retailing in Bahrain.

Bahrain E-commerce Industry Segmentation

The Bahrain e-commerce market is segmented into B2B E-commerce and B2C E-commerce. By B2C E-commerce, the market studied is further subdivided into beauty and personal care, consumer electronics, fashion and apparel, food and beverage, and furniture and home. The report studies the impact of COVID-19 on the studied market. The market studied briefs about the ongoing trends and challenges of the e-commerce market in Bahrain.

By B2C ecommerce
Market size (GMV) for the period of 2017-2027
Market Segmentation - by Application
Beauty and Personal Care
Consumer Electronics
Fashion and Apparel
Food and Beverage
Furniture and Home
Others (Toys, DIY, Media, etc.)
By B2B ecommerce
Market size for the period of 2017-2027

Bahrain E-commerce Market Size Summary

The e-commerce market in Bahrain is projected to grow significantly in the coming years. This growth is attributed to the increasing number of e-commerce businesses setting up in the country, as well as the overall development of the digital economy, fueled by widespread internet access. Several e-commerce vendors are expanding their operations in Bahrain to cater to the rising demand for online retailing. The Bahrain e-commerce industry is characterized by a high level of competitiveness, with major players such as Alibaba, Amazon, and eBay dominating the market in terms of market share. However, the landscape is also witnessing the entry of various startups and companies, driven by the growing innovations in the e-commerce sector. These new entrants are enhancing their market presence by securing new contracts and tapping into new markets.

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Bahrain E-commerce Market Size - Table of Contents

  1. 1. MARKET DYNAMICS

    1. 1.1 Market Drivers

      1. 1.1.1 Growing Demand from Fashion Industry

      2. 1.1.2 increasing Smartphone Usage

    2. 1.2 Market Challenges

      1. 1.2.1 Low Internet Penetration

    3. 1.3 Analysis of key demographic trends and patterns related to ecommerce industry in Bahrain (Coverage to include Population, Internet Penetration, ecommerce Penetration, Age & Income etc.)

    4. 1.4 Analysis of the key modes of transaction in the ecommerce industry in Bahrain (coverage to include prevalent modes of payment such as cash, card, bank transfer, wallets, etc.)

    5. 1.5 Analysis of cross-border ecommerce industry in Bahrain (Current market value of cross-border & key trends)

    6. 1.6 Current positioning of country Bahrain in the ecommerce industry in region Europe

Bahrain E-commerce Market Size FAQs

The Bahrain E-commerce Market is projected to register a CAGR of 14.48% during the forecast period (2024-2029)

Amazon.com, Inc., H & M Hennes & Mauritz AB , AliExpress, Talabat and Namshi General Trading L.L.C are the major companies operating in the Bahrain E-commerce Market.

E-Commerce Market in Bahrain Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)