Market Share of Baby Monitors Industry
The baby monitors market is highly competitive due to several local, domestic, and global players. The major players in the market are Lenovo Group Limited, VTech Communications Inc., Summer Infant (USA) Inc., Dorel Industries, Inc., and Panasonic Holdings Corporation. The key strategies adopted by these players are product innovations and new product developments to strengthen their product portfolios and build a strong reputation in the market. Some other players are adopting mergers and acquisitions as their base strategy to eliminate competitors and capture a top position in the baby monitors market. New start-ups are also focusing on social media platforms and online distribution channels for online marketing and branding of their products to attract more customers. These marketing strategies have an emphasis on the development of customer networks and relationships. Other companies also follow such a strategy.
Baby Monitor Market Leaders
Lenovo Group Limited
Panasonic Holdings Corporation
VTech Communications Inc.
Kids 2, Inc. (Summer Infant, Inc.)
Dorel Industries Inc.
*Disclaimer: Major Players sorted in no particular order
