Market Share of Asia-Pacific Cosmeceutical Industry
The Asia - Pacific cosmeceutical productsmarket enjoys the presence of various global and regional players, including private labels. The market studied was led by L'Oréal SA, followed by Procter & Gamble Co, Estee Lauder, Shiseido Group, Unilever PLC, Avon Products Inc., and Johnson & Johnson. The other prominent players in the market include Beiersdorf AG, Clarins Group, Royal DSM, Croda International PLC, and Revlon Inc.among others. The prominent players have been observed to incorporate a few major strategies to target the consumers in the region, such as branding of the internet through strong digital marketing operations, social media campaigns to gain consumer’s attention, and the establishment of regional hubs in the most developed economies of the region, such as Southeast Asian countries, like Singapore.
APAC Cosmeceutical Market Leaders
Procter & Gamble Co.
Johnson & Johnson
L'Oreal SA
Unilever Plc
Shiseido Group
*Disclaimer: Major Players sorted in no particular order
