Market Trends of Global Acute Otitis Media Treatment Industry
This section covers the major market trends shaping the Acute Otitis Media Treatment Market according to our research experts:
Antibiotics Segment is Expected to Hold Significant Market Share Over the Forecast Period
If antibiotics are needed, amoxicillin is the drug of choice, given in three divided doses of 45 to 60 mg/kg per day; if a twice-daily dosing regimen is used, higher total daily doses of 75 to 90 mg/kg per day are required. If there is concurrent purulent conjunctivitis, a history of amoxicillin treatment within the previous 30 days, relapse of a recent infection, or nonresponse to amoxicillin, amoxicillin-clavulanate should be considered. Other regimens such as macrolides or clindamycin can be used but have limited efficacy.
Acute otitis media (AOM) is a viral (such as respiratory syncytial virus, rhinovirus, influenza viruses, and adenoviruses) or bacterial (such as Streptococcus pneumoniae, non-typeable Haemophilus influenzae, and Moraxella catarrhalis) infection of the middle ear. Thus, the effectiveness of antibiotics in such infections is anticipated to drive the segment growth.
According to the study titled "From Evidence to Clinical Guidelines in Antibiotic Treatment in Acute Otitis Media in Children," published in the Antibiotics Basel in January 2021, effective therapies AOM causing pathogens include clindamycin, chloramphenicol, and metronidazole in combination with a macrolide, or the combinations of amoxicillin/clavulanate or piperacillin/tazobactam. Thus, antibiotics are one of the important treatment options in AOM anticipated to drive the demand for it, thereby boosting the segment.
Therefore, due to these factors mentioned above, the antibiotics segment is expected to grow and occupy a major share in the antibiotics market over the forecast period of the study.
North America Dominates the Market and Expected to do Same in the Forecast Period.
The acute otitis media treatment market holds the largest share in the North American region due to the high prevalence of otitis media infection. According to an article published by the National Institute on Deafness and Other Communication Disorders in March 2021, five out of six children in the country experience ear infection by 3 years of age. Thus, the high incidence rate of ear infections in the country is projected to drive the market. According to the report titled "Acute Otitis Media," published in March 2021, otitis media is most commonly seen between 6 and 24 months. Approximately 80% of all children experience a case of otitis media during their lifetime, and between 80% and 90% of all children will have otitis media with an effusion before school age.
In addition, the launch of new medicines for the treatment of ear infections in the country may drive the market. In June 2020, ALK signed an exclusive agreement with Otonomy, a biopharmaceutical company dedicated to the development of innovative therapeutics for neurotology, for the co-promotion of OTIPRIO (ciprofloxacin otic suspension) for acute otitis externa (AOE) in the United States in patients six months of age and older due to Pseudomonas aeruginosa and Staphylococcus aureus.
In August 2021, the United States had nearly 20 million estimated cases of acute middle ear infections, and the annual cost associated with this condition is estimated to exceed USD 4 billion. Thus, such product launches may positively impact the market's growth over the forecast period. Thus, such factors are expected to significantly boost the United States ear infection treatment market during the forecast period.
