White Box Server Market Size
| Study Period | 2020 - 2030 |
| Market Size (2025) | USD 21.06 Billion |
| Market Size (2030) | USD 42.74 Billion |
| CAGR (2025 - 2030) | 15.21% |
| Fastest Growing Market | Asia Pacific |
| Largest Market | North America |
| Market Concentration | Low |
Major Players*Disclaimer: Major Players sorted in no particular order |
White Box Server Market Analysis
The White Box Server Market size is estimated at USD 21.06 billion in 2025, and is expected to reach USD 42.74 billion by 2030, at a CAGR of 15.21% during the forecast period (2025-2030).
- Private 5G networks are driving a surge in demand for white box servers. According to the Global Mobile Suppliers Association , more than 1,077 organizations across 74 countries are now rolling out LTE or 5G Private Mobile Networks. These networks are crafted to provide businesses with ultra-reliable, low-latency mobile connections, unlocking capabilities ranging from predictive maintenance and autonomous machinery to factory robotics and ultra-high-definition video analytics, catering to diverse industry needs.
- Leading the charge in pioneering private 5G networks are telecom and tech giants like Cisco Systems, Inc., Telefonaktiebolaget LM Ericsson, and Bharat Sanchar Nigam Limited. By adopting white-box servers, these operators are laying down an open and agile foundation, capitalizing on economies of scale. This move not only fosters a competitive and innovative ecosystem but also positions them for the next wave of cloud-native architectures.
- In response to the surging demand for these networks, major vendors are crafting servers that boost performance and efficiency in 5G and telecom tasks. For example, in February 2024, Supermicro, Inc., an IT solution provider unveiled its advanced servers tailored for the 5G, telecom, and Edge AI markets. Supermicro's innovations promise enhanced performance per watt, catering to both public and private 5G infrastructures, and paving the way for novel AI applications. Their offerings boast cutting-edge features, including 5th Gen Intel Xeon processors, AMD EPYC 8004 Series processors, and the NVIDIA Grace Hopper Superchip.
- White boxes service can run a range of virtualizations, from Red Hat to kernel-based virtual machines (KVMs) which is further supporting its growth in open-source software environment. Some white box servers also support OpenBMC, a Linux Foundation Collaborative project enabling open-source baseboard management controller (BMC) firmware. Major players like Facebook (Meta Platforms, Inc.), Google LLC, Intel Corporation, Microsoft Corporation, Inc., and IBM are collaborating with OpenBMC, crafting their own versions of the open firmware.
- Another advanced firmware project, LinuxBoot, enhances the capabilities of white boxes. By substituting closed, lightly tested firmware drivers with fortified Linux drivers, LinuxBoot boosts boot reliability. This ensures that industry leaders, managing extensive server networks, have a basic input output system (BIOS) that's secure, dependable, robust, and boasts rapid boot speeds.
- However, assembling white box servers using off-the-shelf components can lead to compatibility challenges, potentially causing performance bottlenecks and extended troubleshooting times, which impede market growth. Moreover, the limited availability of skilled professionals for configuration, integration, and troubleshooting further restricts the adoption of white box servers.
- The covid pandemic had a positive impact on the demand for white box servers, driven by the growth of cloud computing and data center operations across industries. Post-pandemic, the increasing demand from small and medium enterprises for affordable, customizable servers offering flexibility and cost efficiency has further fueled the growth of the white box server market.
White Box Server Market Trends
IT and Telecommunication is Expected to Have the Significant Growth
- As the open-source movement gains momentum and software-defined everything (SDx) becomes prevalent, white box servers are seeing heightened adoption in the IT and telecommunications sectors. By deploying open-source software on white box hardware, businesses sidestep vendor lock-in, crafting IT environments that are both highly customizable and agile. This adaptability proves invaluable in today's fast-evolving tech landscape, where swift adjustments to software and hardware innovations are paramount.
- Enterprises are increasingly investing in AI-driven data centers, spurring a rise in demand for white box servers. These AI systems adeptly manage power and cooling in real-time, aligning with current workloads. This not only curtails energy costs but also lessens environmental impact. Furthermore, AI's predictive capabilities can pinpoint potential equipment failures, bolstering maintenance efforts and reducing downtime. White box servers, with their customizable solutions, empower data centers to fine-tune hardware configurations, amplifying both performance and efficiency.
- Vendors are responding to this trend, unveiling white box servers tailored for AI-centric data centers. A case in point: in November 2024, MiTAC Computing Technology Corporation, a prominent server platform designer, rolled out a new server lineup. These servers, equipped with cutting-edge AMD EPYC 9005 Series CPUs, Intel Xeon 6 processors, and AMD Instinct MI325X GPU accelerators, are fine-tuned for high-performance computing and AI tasks.
- The rise of 5G, heralded as a cornerstone for Industry 4.0 and AIoT, is bolstering the demand for white box servers. Data from GSMA projects that by 2029, 5G connections will account for over half (51%) of all mobile connections, climbing to 56% by 2030. This rapid ascent underscores 5G's position as the leading connectivity technology. Notably, 5G's rollout has been unprecedentedly swift, crossing the billion-connection mark by the close of 2022, and reaching 1.6 billion by the end of 2023, with a target of 5.5 billion by 2030.
- To ensure 5G's success, service providers are channeling investments into virtualizing their networks, crafting a nimble, automated, cloud-centric ecosystem. Alliances like the O-RAN ALLIANCE champion the integration of white box servers in 5G. Their advocacy centers on cost-effective 5G deployments. By democratizing the Radio Access Network (RAN) to diverse cloud and IoT entities in a standardized, multi-vendor setup, they pave the way for innovative edge services and applications, unlocking fresh revenue avenues.
North America is Expected to Have the Significant Market Share
- In North America, major tech firms are increasingly turning to cloud services, edge computing, and expansive data centers, fueling a surge in demand for white box servers. These servers, with their virtual and open infrastructure solutions, not only foster innovation but also optimize costs and reduce entry barriers.
- Large enterprises, including Google LLC, Amazon.com, Inc., and Apple Inc., alongside hyperscale data center operators, are gravitating towards white box solutions. As organizations pivot to hybrid work models, enterprises are ramping up server investments. Simultaneously, telecom providers are intensifying server deployments to meet the rising demand for both wireless and wired networks. By tailoring hardware configurations with white box servers, these providers enhance efficiency and trim operational costs.
- 5G Americas reports that North America is at the forefront of 5G adoption, accounting for 32% of all wireless cellular connections in 2024. The region saw a robust uptick in the first quarter, adding 22 million new connections, bringing the total to 220 million. The thriving e-commerce, logistics, and transportation sectors in North America are driving the need for a resilient network, crucial for seamless data connectivity and transfer.
- In response to the burgeoning data volumes, regional vendors are innovating with white box servers. Take Lanner Electronics, for example. In October 2024, this network appliances and Edge AI solution provider unveiled its Scalable MGX AI Server platform. Tailored to boost edge AI capabilities, the server, featuring NVIDIA GPUs and DPUs, promises unparalleled scalability and performance. This positions telecom operators to harness AI more effectively, especially for low-latency services like private LLMs and generative AI.
- Technological strides in servers, from superior processing power to enhanced networking features, are accelerating the white box server adoption. MiTAC Computing Technology, a MiTAC Holdings Corp. subsidiary, showcased its AI-optimized server systems at COMPUTEX 2024 in June 2024. By integrating Intel's cutting-edge Xeon 6 processors, these platforms not only elevate AI performance but also enhance efficiency and scalability in cloud operations, granting customers a distinct competitive advantage.
White Box Server Industry Overview
The white box server market remains fragmented and highly competitive, with prominent players such as Super Micro Computer, Inc., SMART Global Holdings, Inc., Radisys Corporation, Advantech Co., Ltd., and Quanta Computer lnc. Market participants are prioritizing the development of architecturally advanced server systems and components, emphasizing reliability and scalability.
These advancements aim to optimize computing performance, density, thermal management, and power efficiency, thereby reducing operational costs for end-users. Additionally, the entry of established industry leaders like Intel Corporation into the white box server market is further intensifying competition among existing players.
White Box Server Market Leaders
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Super Micro Computer, Inc.
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SMART Global Holdings, Inc.
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Radisys Corporation
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Advantech Co., Ltd.
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Quanta Computer lnc.
- *Disclaimer: Major Players sorted in no particular order
White Box Server Market News
- April 2024: Supermicro, Inc., a cloud, storage, ML/AI, and edge/5G solutions provider, announced the launch of X14 server portfolio, the company now integrates support for Intel's Xeon 6 processors. Leveraging its Building Block Architecture, the company ensures rack plug-and-play capabilities and advanced liquid cooling solutions, customizing its offerings to cater to varied workloads and scales.
- January 2024: Intel Corporation, a semiconductor technologies, solutions, and products provider has unveiled its 5th Gen Intel Xeon processors, codenamed Emerald Rapids. These processors promise enhanced performance per watt and a reduced total cost of ownership (TCO) for pivotal tasks in artificial intelligence, high-performance computing (HPC), networking, storage, databases, and security. This marks the second upgrade to the Xeon family in under a year, granting users increased computing power and swifter memory without exceeding the power limits of the prior generation. Notably, these new processors maintain software and platform compatibility with their 4th Gen counterparts, enabling customers to seamlessly upgrade. This compatibility not only extends the lifespan of their infrastructure investments but also helps in curbing costs and minimizing carbon emissions.
White Box Server Industry Segmentation
A white box server is an unbranded or generic server with components from different suppliers. ODMs (Original Design Manufacturers) or EMS (Electronic Manufacturing Services) providers, directly sell white box servers to their clients. Typically, these servers are bought in bulk from ODMs. ODMs construct their servers using commercial off-the-shelf (COTS) components, allowing for slight assembly variations or upgrades, thus offering customers a level of system customization.
White box server market is segmented by server type (rack mounted server, GPU server, twin server, blade server, and storage server), by processor type (x86 servers and non-x86 servers), by organization type (large enterprise and small and medium enterprise), by end users (IT and telecommunication, healthcare, manufacturing, BFSI, energy and utility, government and defense, and others (hospitality, media and entertainment, etc), by geography (North America, Europe, Asia-Pacific, Latin America, Middle East & Africa). The market sizes and forecasts are provided in terms of value (USD) for all the above segments.
| By Server Type | Rackmounted Server |
| GPU Server | |
| Twin Server | |
| Blade Server | |
| Storeage Server | |
| By Processor type | X86 servers |
| Non-X86 servers | |
| By Organization Type | Large Enterprise |
| Small and Medium Enterprise | |
| By End Users | IT and Telecommunication |
| Healthcare | |
| Manufacturing | |
| BFSI | |
| Energy and Utility | |
| Government and Defense | |
| Others (Hospitality, Media and Entertainment, etc) | |
| By Geography*** | North America |
| Europe | |
| Asia | |
| Australia and New Zealand | |
| Latin America | |
| Middle East & Africa |
White Box Server Market Research FAQs
How big is the White Box Server Market?
The White Box Server Market size is expected to reach USD 21.06 billion in 2025 and grow at a CAGR of 15.21% to reach USD 42.74 billion by 2030.
What is the current White Box Server Market size?
In 2025, the White Box Server Market size is expected to reach USD 21.06 billion.
Who are the key players in White Box Server Market?
Super Micro Computer, Inc., SMART Global Holdings, Inc., Radisys Corporation, Advantech Co., Ltd. and Quanta Computer lnc. are the major companies operating in the White Box Server Market.
Which is the fastest growing region in White Box Server Market?
Asia Pacific is estimated to grow at the highest CAGR over the forecast period (2025-2030).
Which region has the biggest share in White Box Server Market?
In 2025, the North America accounts for the largest market share in White Box Server Market.
What years does this White Box Server Market cover, and what was the market size in 2024?
In 2024, the White Box Server Market size was estimated at USD 17.86 billion. The report covers the White Box Server Market historical market size for years: 2020, 2021, 2022, 2023 and 2024. The report also forecasts the White Box Server Market size for years: 2025, 2026, 2027, 2028, 2029 and 2030.
White Box Server Industry Report
Statistics for the 2025 White Box Server market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. White Box Server analysis includes a market forecast outlook for 2025 to 2030 and historical overview. Get a sample of this industry analysis as a free report PDF download.
