Market Share of Spoonable Yogurt Industry
The presence of numerous national and international players offering a wide variety of spoon yogurts makes the global spoonable yogurt market highly competitive. The key players in the market are Danone SA, Chobani LLC, General Mills Inc., Nestlé SA, and Arla Foods amba. The major players are using mergers and acquisitions as one of their primary strategies to achieve stability and improve their product offerings. In order to dominate local markets, major players also collaborate with regional competitors. Product innovation is another key strategy for the market players as they are constantly launching a variety of spoonable yogurt such as flavored yogurt, and plant-based yogurt to name a few. For Instance, in 2021, Danone launched creamy, thick textured plant-based Greek yogurt of various flavors under its brand Silk.
Spoonable Yogurt Market Leaders
Nestle SA
Chobani LLC
General Mills, Inc.
Danone S.A.
Arla Foods amba
*Disclaimer: Major Players sorted in no particular order
