Market Size of South America Craft Beer Industry
Study Period | 2019 - 2029 |
Base Year For Estimation | 2023 |
Forecast Data Period | 2024 - 2029 |
Historical Data Period | 2019 - 2022 |
CAGR | 7.40 % |
Market Concentration | Medium |
Major Players*Disclaimer: Major Players sorted in no particular order |
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South America Craft Beer Market Analysis
The South America Craft Beer market is projected to register a CAGR of 7.4% during the forecast period, 2022-2027.
The craft beer demand is anticipated to increase throughout the forecast period as a result of consumers' increasing awareness of the vast variety of flavors and styles of craft beer and their low alcohol by volume (ABV) percentage. In addition, the industry is anticipated to benefit from the expanding number of craft beer enthusiasts in Argentina and Brazil. Due to rising disposable income and a shift in consumer preferences toward beer over other alcoholic beverages, there is a growing demand for craft beer.
The first brewery in South America was established in Quito which is turned into a public museum allowing tourists to enjoy the authentic flavor of Quito-brewed craft beer. The "beer tour" gives the chance to learn more about Quito's beer culture in-depth through activities like blind beer tasting and special flavor sampling, all while exploring the streets' steep inclines, portraying iconic locations, and finding the locations where this exquisite beverage is sold which is boosting the popularity of craft beer in South America
The COVID-19 pandemic has caused widespread hotel and restaurant closures and restrictions throughout the region, which has hampered the craft beer distribution system. Customers' shopping habits have suddenly shifted in the interim. Because hotels, restaurants, and bars are closed or only functioning to a limited capacity, customers are turning to food retailers and online marketplaces to shop for the product.