Market Share of South Africa Beverages Industry
The South African beverages market is competitive due to several regional and international players holding a significant market share. Anheuser-Busch InBev NV, PepsiCo Inc., Kingsley Beverages, Diageo PLC and Coca-Cola Company have a prominent share in the beverage segment of the country. In contrast, the Coca-Cola Company is central in the South African non-alcoholic beverages market segment. Players are increasing their investments in R&D and marketing and expanding their distribution channels to maintain their roles in the market. They also focus on providing consumers with innovative offerings while including functional benefits in each product. Furthermore, the players in the region are reducing the sugar content in their products to mitigate sugar content-related taxes.
South African Beverage Market Leaders
Anheuser-Busch InBev NV
PepsiCo Inc.
Kingsley Beverages
Diageo PLC
Coca Cola Company
*Disclaimer: Major Players sorted in no particular order
