Market Share of Smart Tracker Industry
The smart tracker market is highly fragmented and home to numerous vendors that cater to the demand. However, a few prominent vendors, such as Tile Inc. (Life360), Samsung Electronics Co. Ltd, and Apple Inc. Cube Tracker Inc. and Kaltio Technologies Oy command higher consumer awareness of their product offerings. The companies entered strategic partnerships in order to increase their market share.
- October 2023 - Samsung Electronics launched the Galaxy SmartTag2 to offer advancements to the Galaxy SmartTag line, allowing new and better ways to keep track of valuables. The new product has various new features such as Lost Mode, which allows users to input their contact information through a message, improved Compass View, Power Saving Mode, compact size, and ring-shaped design, among other such features. Galaxy SmartTag2 also works seamlessly with SmartThings Station, which is integrated with SmartThings Find, serving as an always-at-home device scanner, helping users keep track of valuables that have a SmartTag attached.
- May 2023 - Chipolo launched the Chipolo ONE Point and Chipolo CARD Point, designed exclusively for Android devices with support for Google’s Find My Device. The trackers have the exact same range: 60 feet (196.85 meters).
Smart Tracker Market Leaders
Tile Inc. (Life360)
Samsung Electronics Co. Ltd
Apple Inc.
Cube Tracker Inc.
Kaltio Technologies Oy
*Disclaimer: Major Players sorted in no particular order
