Market Trends of Mobile Middleware Industry
This section covers the major market trends shaping the Mobile Middleware Market according to our research experts:
Adoption of On-Cloud Mobile Middleware Seeing Fastest Growth
- Cloud service solutions are growing exponentially with the data they contain, which has lead to the installation of various kinds of cloud services, which in return is growing the demand for On-cloud mobile middleware into the market. Insight into the working of the application and scalability of infrastructure depending on increase or decrease in traffic are a few significant concerns of post API deployments.
- They also come with robust analytics capabilities that provide operational analytics as well as app usage analytics. Mobile middleware on the cloud offers a pass-through with a secure layer without having to reside in the mobile middleware.
- With public cloud platforms maturing and providing reliable on-premises connectivity, using them as extensions of core IT infrastructure has become a reality. Therefore there is a high increase in adoption of mobile middleware hosted on the cloud, and this is estimated to grow during the forecast period.
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North America to Account for the Largest Share
- North America market is a dominating global middleware market, owing to its rising adoption of big data analytics companies in the US. Automation trends, especially retail and healthcare automation, are growing at a rapid pace in the region.
- Additionally, the adoption of cloud technologies, especially the mobile cloud, in this region is also very high. Many of the world’s largest technology companies are located here, making North America one of the primary regions to adopt Mobile middleware.
- Also, the increased sale of smartphones and mobile device penetration has resulted in high adoption of BYOD, which is forcing companies to adopt on-cloud mobile middleware. With many industries implementing IoT to enable better operations, the usage of the cloud is also increasing.
- Also, strict government regulations are resulting in companies working to provide secure services and hence fuelling thriving the demand for mobile middleware in the region.
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