Mexico Small Home Appliances Market Size

Mexico Small Home Appliances Market Analysis

The Mexico Small Home Appliances Market size is estimated at USD 5.89 billion in 2024, and is expected to reach USD 6.16 billion by 2029, growing at a CAGR of less than 6% during the forecast period (2024-2029).

The small home appliances market in Mexico is experiencing growth, driven by rising purchasing power, urbanization, and the increase in the population. Some of the key trends and innovations in this market include the preference for sustainable and eco-friendly appliances, the growing demand for coffee machines, food processors, vacuum cleaners, and other kitchen appliances, and the increasing popularity of manual cleaning products.

Rising purchasing power, middle-income households, and rising demand for robotic vacuum cleaners and small kitchen appliances drive growth in the market. Sales through the wholesale distribution channel are leading to market growth. Walmart de Mexico, Costco de Mexico, El Puerto de Liverpool SAB de CV, El Palacio de Hierro, Sanborns de Mexico SAB de CV, and Sears Roebuck de México are some of the major online retail channels in Mexico. The smart appliances segment of small appliances is also eventually driving the growth of the market through an increase in the number of smart homes. Brands such as Hamilton Beach and Proctor-Silex, present in the market, have a good distribution network.

Mexicans have coffee cultures, and thus, there is a rise in the consumption of coffee and coffee makers in the market. Many people consume coffee to wake up in the morning, as a digestive after meals, and sometimes during the afternoon as a refreshing drink during a relaxing moment. Small domestic appliances that are connected to the internet and systems are gaining traction in the market.

The online channel of distribution currently has demand for small home appliances due to the COVID-19 impact and is seeing an increase in sales in the market. The COVID-19 pandemic changed buyers' and consumers' behaviors worldwide. As people were forced to spend more time at home due to home office, digital classes, and lockdown measures, they started to use their kitchens more frequently. Often, households noticed a lack of or the need to renew home appliances, which was very beneficial for electrodomestic manufacturers and their providers. Small home appliances are driven by growth in increasing smart homes in the country, along with rising internet users. Consumers prefer sustainable and eco-friendly appliances due to the rising awareness about the environmental effects and costs associated with them.