Market Share of LA Smartwatch Industry
The Latin American smartwatch market is consolidated, and therefore companies rely on product innovation and product development to gain an advantage. This is also making the rivalry intense in the market. Key players are Apple Inc., Fitbit Inc., Samsung Electronics Co. Ltd, Fossil Group, Inc., and Huawei Technologies Co., among others.
In October 2022, Google officially joined the smartwatch market with the release of the Pixel Watch. The Pixel Watch features WearOS 3.5 and is driven by a Samsung Exynos 9110 SoC. It has 2GB of SDRAM and 32GB of storage. Bt 5.0, Wi-Fi 802.11 b/g/n 2.4GHz, and NFC compatibility are available as connectivity choices. GPS, GLONASS, BeiDou, and Galileo are also supported.
In September 2022, Garmin International, Inc. unveiled the Venu Sq 2 and Venu Sq 2 - Music Edition, two low-cost GPS smartwatches featuring all-day medical monitoring, fitness tracking, and integrated capabilities.
In September 2022, Apple unveiled the Apple Watch Series 8 and the innovative Apple Watch SE. Apple Watch Series 8 retains Apple Watch's famous design, featuring a big, Always-On Retina display and a robust crack-resistant front crystal.
Latin America Smartwatch Market Leaders
Apple Inc.
Samsung Electronics Co. Ltd
Fossil Group, Inc.
Huawei Technologies Co. Ltd
Fitbit Inc.
*Disclaimer: Major Players sorted in no particular order
