Market Trends of Specialty Papers Industry
Food Service Industry is Expected to hold Significant Share
- The demand for packaged food items has risen considerably due to the urban population's busy lives and increasing disposable income. The need for specialty paper is growing as packaged food sales soar because specialty paper is often utilized in the food service industry to package takeaway items. For instance, Just Eat PLC in the UK stated that household spending on takeout food reached GBP 11.2 billion (USD 13.25 billion ) in 2021.
- In the food service industry, speciality papers are increasingly being used for carryout boxes, carryout bags, paper tubes, paper plates, cups, and more as they provide good barrier performance, high wet strength, excellent flexibility, print-ability, and increased shelf life of a product and also enables seamless transportation handling.
- Also, packaging and labelling have become differentiating factors for potential customers in the industry. Therefore, manufacturers and marketers constantly innovate and improve their packaging and labelling solutions to attract potential buyers. This is expected to boost the speciality papers market growth in the food service industry.
- The demand for essential packed food and beverage products surged during the initial spread of COVID-19. Companies struggled to meet the rapidly changing market and faced supply chain disruptions. In addition, the rapidly growing e-commerce has contributed to the growth by driving the demand for specialty paper packaging in the sale of food, beverages, online pharmacies, and drug stores. For instance, according to US Census Bureau, the United States food service and drinking place sales amounted to about USD 876.33 billion in 2021.
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North America is Expected to hold the Largest Share
- One of the key elements anticipated to drive the adoption of speciality papers in the region over the forecast period is the growing tendency for on-the-go eating, along with the expansion of the food service industry in the area. For instance, Home Chef estimates that Americans spend an astounding USD 70,000 on delivery and takeout over their lives.
- The market players are also witnessing strategic acquisitions as a lucrative opportunity to expand their regional market presence. Also, certain players are focusing on widening their product mix. For instance, in April 2022, JK Paper intends to expand its product mix and is planning to introduce liquid packaging, cigarette board, anti-fungal, and aqueous boards. The company launched kraft liner paper, colour kraft paper, JK Pac fresh, JK sublime paper (rolls) & Liquid packaging board. Further, the company is working on numerous new products under various stages of development, focusing on functional grades, speciality paper & board, and sustainable packaging, which will promote the growth of speciality packaging. In the financial Year 2021, the Company sold 3,40,976 MT of uncoated W&P and specialty paper (including exports).
- The region also is witnessing an increased output from the quick-service restaurant (QSR). This is expected to fuel market growth over the forecast period. For instance, according to the International Franchise Association, the Output of the quick-service restaurant (QSR) franchise industry in the United States reached USD 255.53 billion.
- The U.S. dominates in the North American region as the specialty paper sector proliferates. Also, the increasing consumption of specialty paper as a leaflet in the pharmaceutical industry boosts the demand for specialty paper in the market. Such instances indicate that the market in the region is poised to grow over the forecast period.
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